Customer Analytics - Discovering Intelligent Insights of the Customers

From data collection to visualization, analysis to segmentation; Customer Intelligence and Analytics is the spine of all the marketing activities using smartest and responsive business operations. Data analytics through Customer Intelligence helps organizations to achieve goals in all the critical areas of digital marketing and improve customer experience.

The significant benefits of Customer Intelligence and Analytics are numerous.The deeper is the understanding of customers' purchase habits, the more successful is the delivery of precise products and services along with :-

  • Easy access to customer-related data
  • Streamlined marketing activities
  • Early attacks detection and prevention
  • Effectively managed inventory
  • Increased ROI and reduced operational costs
  • Increased customer loyalty and lifetime value
  • What We Provide?

    With the exponential growth in the demand for Customer Intelligence and Analytics , the business organizations are aggressively looking for best and reliable alternatives that perfectly match their needs and business models. By the virtue of long held partnership with world's leading Customer Analytics vendors, VastEdge strives to offer following highly sophisticated business solutions:

    IBM Customer Analytics

    IBM Predictive Customer Intelligence drives your customer engagements, making them relevant, personalized and consistent. IBM has developed this analytics solution to increase revenue and customer lifetime value for all the customer touch points. This prompts for data driven marketing engagements by analysis of customers' behavior and preferences and provides tailored outbound and inbound interactions to the individual.

    SAS Customer Analytics

    SAS customer analytics comprises techniques such as predictive modeling, data visualization, information management and segmentation. SAS analytics for customer intelligence is leading in the marketplace for achieving customer-centric profitable growth opportunities. It drives action for senior marketers and decision makers to have a more durable and profitable customer base.

    Oracle Customer Analytics

    Insightful Customer 360° Dashboard is a big data platform developed for Oracle Communications Customer Experience Analytics with a provision to customer-facing employees with a 360-degree application to have near real-time access to a full set of impactful customer KPIs and QoE indicators in a single dashboard.

    SAP Customer Analytics

    HSE24 powered by SAP HANA uses Predictive Analysis and SAP Audience Discovery & Targeting applications to reduce product return rates and predict customers buying behaviors. SAP HANA powered CI solution helps to convert data into key insights and drive intelligent business decisions to maximize ROI and proactively respond to customers with delighting individualized experience.

    About Vast Edge - Simplified Cloud Solutions

    Founded in the year 2004, Vast Edge is a leading IT Consulting Company and Global Service provider of Business Intelligence, big data analytics, cloud ERP, IoT platform, enterprise backup, and disaster recovery, Blockchain, Cassandra, AI/ML, and Integration solutions. We perform Application modernization, follow continuous change management, and implement advanced practices while working on the key areas of enhancing methodologies of project development.

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